AUTOMECHANIKA KUALA LUMPUR 2024

AUTOMECHANIKA KUALA LUMPUR 2024 BEGINS, HIGHLIGHTS SUSTAINABILITY, GREEN TECHNOLOGIES AND LOCAL TALENT DEVELOPMENT 

KUALA LUMPUR, 1 August 2024 – The highly anticipated 13th edition of Automechanika Kuala Lumpur has officially begun and is set to make waves in the automotive industry from August 1 to August 3, 2024 at the Kuala Lumpur Convention Centre. Officiated by the Senior Director of Industry Development Division at the Ministry of Investment, Trade and Industry, Faizal Mohd Yusof, this year’s exhibition is perfectly aligned with Malaysia’s national goals as it aims to attract foreign direct investments (FDIs), promote energy-efficient and high-tech vehicles, and strengthen the local supply chain while supporting the New Industrial Master Plan (NIMP) 2030. The event also highlights sustainability, green technologies, and the development of local talent.

Automechanika Kuala Lumpur 2024 will be a hub for global industry players to explore the latest automotive mobility solutions. These include electrification, digitalization, automotive manufacturing and automation, supply chain and logistics, sustainability, and innovative aftermarket products and services. It’s an excellent opportunity for sourcing, networking, knowledge-sharing, training, and forging strategic partnerships to move the industry forward.

This year, 310 exhibitors from 19 countries and regions showcase their products and services, attracting professional visitors from over 45 countries. Participants came from Australia, Cambodia, Canada, France, Indonesia, Italy, Japan, the Philippines, Saudi Arabia, Singapore, the UAE, and Vietnam. The influx of electric vehicle (EV) brands in Malaysia is set to speed up the transformation of the local automotive supply chain, making Malaysia a top choice for FDI from global automakers.

Faizal remarked, “The nation anxiously awaits our homegrown EVs from Perodua and Proton. To achieve our goal of having xEVs—comprising passenger and commercial vehicles as well as EV motorcycles—make up 80% of the total industry volume by 2050, it is crucial that we bring EV to the masses by having affordable EVs in the market.”

“The influx of EV brands into the Malaysian market is a testament to our commitment in shaping a cleaner, greener future. This transition is not only beneficial for our environment but also positions Malaysia as an attractive destination for global automakers and investors,” he added.

One of the event’s highlights will be the Automotive Mobility Solutions Conference & Zone, showcasing the latest trends in electrification, digitalization, AI adoption, automotive manufacturing and automation, logistics and supply chain enhancement, sustainability, and ESG (Environmental, Social, and Governance). Supported by the Malaysian Investment Development Authority (MIDA), the conference will feature over 30 industry leaders, including Bosch Rexroth, Forwardlog, Henkel, Malaysia Automotive Robotics and IoT Institute (MARii), Malaysia Digital Economy Corporation (MDEC), Malaysia Zero Emission Vehicle Association (MyZEVA), Siemens, Selangor Human Resource Development Centre (SHRDC), Swift, Universiti Teknologi Malaysia, Vinfast, Volkswagen, and Volvo Trucks.

Innovation will be a key theme at the exhibition, with MDEC presenting its first-ever pavilion dedicated to Automotive Tech, highlighting cutting-edge automotive technologies and fostering innovation. The Selangor And Federal Territory Engineering And Motor Parts Traders Association (EMPTA) will organize a pavilion showcasing the latest automotive original equipment (OE) and aftermarket products and services. Malaysian Institute of Road Safety Research (MIROS) and CyberSecurity Malaysia will also spotlight advancements in vehicle safety and environmental standards.

To boost talent development and skills enhancement, the exhibition will include a Collision Repair Training Workshop. This workshop, in collaboration with renowned institutions and industry experts, will cover the basics and technical specifications of EV subsystems, diagnostics, repair, and sustainable body and painting practices.

“Malaysia is a destination to watch in terms of how it sets out to transform into a regional powerhouse for new energy vehicles and a pioneer of mobility solutions. Our vastly established network and resources can support this progress and growth. This year’s show marks a significant milestone, shifting from a biennial event to yearly in order to help industry players connect more regularly and keep up-to-date with global trends,” said Fiona Chew, general manager of Messe Frankfurt (HK) Limited, the organizer of Automechanika.

Automechanika Kuala Lumpur 2024 is poised to play a significant role in Malaysia's automotive industry by attracting FDI, promoting industry growth, supporting sustainability initiatives, and fostering talent development. The Kuala Lumpur Convention Centre will host this landmark event, providing a crucial platform for industry professionals to connect, network, and explore collaborations.

For more information about Automechanika Kuala Lumpur 2024, please visit www.automechanika-kl.com.

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About Automechanika Kuala Lumpur

Automechanika Kuala Lumpur is one of Southeast Asia’s premier automotive trade fairs, bringing together key industry players from around the globe to showcase the latest advancements in automotive technology, manufacturing, and services. Held biennially at the Kuala Lumpur Convention Centre, the event features a wide range of exhibits, including energy-efficient vehicles, high-tech automotive innovations, and cutting-edge aftermarket products. Automechanika Kuala Lumpur serves as a vital platform for networking, knowledge exchange, and fostering strategic partnerships, aiming to drive the automotive industry forward and support Malaysia's national policies for sustainable growth and technological advancement. For more information, visit www.automechanika-kl.com.

About Messe Frankfurt (HK) Ltd.

Messe Frankfurt (HK) Ltd. is a subsidiary of Messe Frankfurt GmbH, one of the world's leading trade fair organizers. Established in Hong Kong, Messe Frankfurt (HK) Ltd. is dedicated to creating innovative and effective platforms for industries to connect, collaborate, and grow across the Asia-Pacific region. With a portfolio that spans a diverse range of sectors, including automotive, textiles, lighting, and environmental technology, the company is committed to delivering high-quality events that drive business success and industry development. Leveraging its global network and extensive industry expertise, Messe Frankfurt (HK) Ltd. consistently facilitates impactful business opportunities and thought leadership in the dynamic markets it serves. 

AUTOMECHANIKA KUALA LUMPUR 2024掀开帷幕，强调永续性、绿色科技及栽培本地人才。

(吉隆坡1日讯) – 万众瞩目的第13届Automechanika Kuala Lumpur展览会已正式开幕，将从2024年8月1日至3日在吉隆坡会展中心引爆，预料将在本地的汽车业界掀起热潮。今年的展览会盛邀投资、贸易与产业部属下工业发展分部高级总监Faizal Mohd Yusof亲临主持开幕仪式，并完全符合马来西亚的全国目标，即吸引外来直接投资(FDIs)、提倡使用节能的高科技车辆，以及巩固国内供应链，同时支持2030年新工业大蓝图(NIMP)。是项活动也强调永续性、绿色科技以及本地人才的栽培。

Automechanika Kuala Lumpur 2024将成为本行业全球业者的枢纽，以探索最新的汽车与移动出行解决方案。这包括电动化、数码化、汽车制造与自动化、供应链与物流、永续性以及革新的后市场产品和服务。业者可善用这个绝佳良机，以寻求货源、广结人脉、分享知识、培训以及促进策略伙伴关系的建立，驱动本行业向前迈进。

今年共有310家来自18个国家与区域的参展商展示他们的产品和服务，吸引来自超过45个国家的专业访客。参加者分别来自澳洲、柬埔寨、加拿大、法国、印尼、意大利、日本、菲律宾、沙特阿拉伯、新加坡、阿拉伯联合酋长国以及越南。电动车辆(EV)品牌大量涌入马来西亚，预料将加速本地汽车业供应链的转型，令马来西亚成为全球汽车制造商吸引外来直接投资的首选。

Faizal透露：“国人正在热切期待Perodua和Proton品牌推出本土制造的电动车辆。我们的当务之急是在市场上推出令人容易负担的电动车辆，让它能够深入民间。唯有这样，我们才能实现拥有 xEVs的目标—包括乘用车、商用车以及电动摩托车—让它们最迟在2050年占据本行业总销量的80%。”

“众多电动汽车品牌打进马来西亚市场。证明了我国不遗余力塑造一个更干净、更绿色的未来。这项转变不仅对我们的环境有益，也将马来西亚定位为对全球汽车制造商和投资者有吸引力的目的地。”他补充道。

是项活动的其中一个高潮节目是汽车移动出行解决方案大会与地带，它展示的是电动化、数码化、AI的采纳、汽车制造与自动化、物流及供应链的强化、永续性以及ESC(环境、社会与管治)的最新趋势。 在马来西亚投资发展局(MIDA)的支持下，该大会共获得30多家引领本行业的巨擘参与，包括Bosch Rexroth、Forwardlog、Henkel、Malaysia Automotive Robotics和IoT Institute (MARii)、马来西亚数码经济机构(MDEC)、马来西亚零排放车辆协会(MyZEVA)、 Siemens、雪兰莪人力资源发展中心 (SHRDC)、Swift、马来西亚工艺大学、Vinfast、Volkswagen以及Volvo Trucks。

是项展览会的关键主题是革新，其中MDEC史无前例开设一个专属于电动车辆科技的展览厅，重点呈现先进的自动车辆技术以及促进革新。雪兰莪与联邦直辖区工程与汽车零件经销商协会(EMPTA)则开设另一个展览厅，以展示最新的汽车原厂零件(OE)以及后市场的产品与服务。马来西亚道路安全研究院(MIROS)以及CyberSecurity Malaysia也将重点强调汽车在安全性与环保标准方面的进步。

为了提升人才栽培与技术强化，该展览会也将开办一项碰撞维修培训工作营。这项工作营是由著名学院与业界专家合力协办，所涵盖的课题包括电动车辆子系统的基础与技术规格、诊断、维修以及可持续的车身与喷气实践作业。

“马来西亚是一个值得关注的目的地，它日后预料将转型成本区域势力强大的新能源交通工具大本营，并充当移动出行解决方案的先锋。我们广泛而成熟的网络和资源有能力支援这方面的进步与增长。今年的展览会标志着一个意义重大的里程碑，它也从两年一次改为每年一次，以便帮助本行业商家更定时联系，并配合全球大趋势与时并进。” Automechanika主办方Messe Frankfurt (HK) Limited总经理Fiona Chew说道。

Automechanika Kuala Lumpur 2024预料将通过吸引外来直接投资、促进产业增长、支持永续性倡议以及助长人才栽培，以便在马来西亚的汽车工业领域扮演显著角色。吉隆坡会展中心将成为此项标志性活动的主场，提供一个重要的平台让业界内的专业人士互相联系、交流以及探索合作的可能性。

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