12th March 2019, Tuesday
MALAYSIA FASHION WEEK SIGNS MOU WITH
STAKEHOLDERS
Malaysia Fashion Week (MFW) today signed a Memorandum of Understanding with its
stakeholders at Menara MATRADE. Present at the signing was its Honorary Chairman
Dato‟ Professor Jimmy, MATRADE‟s CEO Dato‟ Wan Latiff Wan Musa and the
Founder of MFW, Dato‟ Nancy Yeoh-Reissiger.
Also present was its co-Chairman Bon Zainal, Dato Hasan Azhari Idris CEO of Invest
Selangor and representatives of the Ministry of Tourism, KPDNHEP and DBKL.
The 2019 calendar comprise the following:
MFW 2019 @Miami Modest Fashion Week
MFW 2019 at Publika, KL (Trade Show)
MFW & Festival at Quill City Mall & Convention Centre (Trade and Consumer)
MIAMI
MFW will kick off its official calendar the second half of this year 13-15 July 2019 with
'MFW 2019 @Miami Modest Fashion Week‟
which will be hosted at InterContinental Hotel and coinciding with the Miami Swim
Fashion Week.
Norsham Garcia, Founder of Miami Modest and MFW US says “The time to export is
now especially to Miami, Florida - the largest export state in the US and a gateway for
trade between Latin America, North America and the Caribbean. The big buyers are all
here - trade of ModestWear, CruiseWear and Menswear will be especially compelling”.
A trade exhibition will run from the 13-15 July and fashion shows on the 14-15 July with
photo shoots with Malaysian and Asian Designers taking place in the best known spots
in Miami such as the Design and Fashion District and the Arts District in Wynwood. “We
start our journey in Miami but we intend to take the show to New York, LA and different
parts of the Caribbean on the name of Modesty”, Blasko adds.
PUBLIKA, KL
The MFW 2019 Trade Show will be initiated at Publika, KL from the 14-20 Oct 2019.
A total of 110 booths of exhibition which will cover the Boulevard, the Square, the
White Box and the Black Box with the theme „FAB - Fashion, Art, Beauty‟.
Bon Zainal, co-Chairman of MFW says “Fashion and Cruisewear, Modestyle,
Menswear and Young and Emerging Designs will come together with Fine Art and
beauty, wellness and aesthetics to make it one of the most exciting trade shows‟.
Quill City Mall and Convention Center, KL
The first-ever Malaysia Fashion Week & Festival will the final show of year for MFW
running for 11 days from 22 Nov - 1st Dec 2019.
“The MFWF will cover the Ground Floor and 1st Floor of the Quill City Mall and the
6th floor of its Convention Centre and will usher in the festive season with a trade and
STYLO Consumer fashion show”, says Douglas Chew the newly appointed
Creative Director of MFW and former executive from Disney. “We expect to see to see
much trade being done amidst an environment of fun and engagement with is the
festive season”.
The MFW intends to extend its boundaries nationwide. In the pipeline are Penang,
Johor, Perak and East Malaysia. “But the ultimate aim is to export - to countries far and
wide” says Dato‟ Nancy Yeoh.
Present at the signing were also Dato‟ Michael Ong, Group Executive Director of Quill
Group, Datin Winnie Loo of A Cut Above, Datin Maylene Yong of StyleIcon, Mahani
Awang of Modestyle and Rasta Rasid of Bumiputra Designers Association. In
attendance were also the COOs of MFW and MFW Festival, Adrian Ang and Ivan Lim.
Social Media by The Socialisters Huey Hiew
Datuk Jimmy Choo, Datuk Nancy Yeoh, Datuk Zan Toi
