Official Launching of Ultraman's The Ultra Tour
超人奥特曼巡演之旅隆重登场，粉丝聚会与振奋人心的合作项目再创记录。
ULTRAMAN THE ULTRA TOUR KICKS OFF WITH RECORD-BREAKING FAN GATHERING AND EXCITING COLLABORATIONS
PETALING JAYA, 27 FEBRUARY 2025 – Ultraman fans in Malaysia were in for a treat as Ultraman The Ultra Tour officially kicked off at Sunway Pyramid here today. The highly anticipated event, a collaboration between Tsuburaya Fields Entertainment International Pte. Ltd. (TFEI), One Universal Production Sdn. Bhd. (OUP), and Sunway Malls, brought together generations of fans to celebrate the iconic Ultra Heroes with a thrilling lineup of activities and immersive experiences.
Officiated by Dato' Kamil Othman, the launch also saw the presence of representatives from various government agencies as well as the Embassy of Japan, further underscoring the magnitude of the collaboration in strengthening cultural and entertainment ties between Malaysia and Japan.
“The significance of this collaboration extends to the global promotion of intellectual properties. As we celebrate Ultraman’s legacy here in Malaysia, we are reminded of the importance of fostering international collaborations to enhance the reach and impact of creative content,” said Kamil. “Intellectual properties like Ultraman have shaped global pop culture, and this event showcases how Malaysia can be a thriving destination for such partnerships.”
One of the major highlights of the ceremony was the record-breaking ASEAN achievement, where One Universal Production Sdn. Bhd. was presented with the official plaque by ASEAN Records after successfully gathering 270 Ultraman fans in Ultraman-inspired attire—the largest gathering of its kind in Malaysia. The excitement continued with a special appearance by Yuki Totsuka, the Japanese actor portraying Yuma Hize/Ultraman Arc, who engaged with fans in an exclusive meet-and-greet session.
"Ultraman has been a part of so many childhoods, and it’s amazing to see how the love for this iconic hero continues to grow," said Alvin Lee, Chief Executive Officer of One Universal Production Sdn. Bhd. (OUP). "Bringing Ultraman The Ultra Tour to Malaysia is truly special for us. This collaboration with Tsuburaya Fields Entertainment International and Sunway Malls isn’t just about an event—it’s about creating unforgettable memories for fans of all ages while strengthening the cultural bond between Malaysia and Japan," he added.
The Ultra Tour will take fans on an unforgettable journey across seven Sunway malls, featuring Ultra Heroes meet-and-greet sessions, an Ultraman-themed Inflatable Playland, fun activities such as the Gigabash Game Demo, and a wide variety of exclusive Ultraman merchandise. After Sunway Pyramid, the tour will make stops at:
Sunway Putra Mall, Kuala Lumpur
Sunway Carnival Mall, Seberang Jaya, Penang
Sunway 163 Mall, Mont Kiara, Kuala Lumpur
Sunway Velocity Mall, Kuala Lumpur
Sunway Big Box Retail Park, Iskandar Puteri, Johor
Sunway Kluang Mall, Kluang, Johor
This collaboration extends beyond event activations, encompassing strategic initiatives that enhance Ultraman’s presence in Malaysia. Marketing and branding efforts will see joint promotional campaigns across both digital and offline platforms, as well as Sunway’s vast retail and entertainment ecosystem. Fans can also look forward to exclusive Ultraman-themed merchandise, ranging from apparel and toys to collectibles and limited-edition items, available at Sunway Malls.
In addition to retail offerings, the partnership will deliver immersive experiences through the Ultra Tour activations, which include meet-and-greet sessions and a variety of themed activities. There is also potential for further expansion through retail and licensing collaborations, involving retail brands and third-party licensees to strengthen Ultraman’s footprint in Malaysia.
Beyond entertainment, the event also embraced the spirit of Ramadan by giving back to the community. Two orphanages, Pertubuhan Kebajikan Rumah Pengasih Warga Prihatin and Persatuan Kebajikan Pusat Jagaan Rumah Kasih Harmoni Paya Jaras were presented with a charitable contribution to aid them in preparing for the upcoming holy month. The donation aimed to provide essential resources, meals, and festive necessities to ensure the children could celebrate Ramadan with joy and ease. Representatives from the orphanages expressed heartfelt gratitude, acknowledging the generosity and kindness shown by the event organizers and partners. This act of giving reflects Ultraman’s values of compassion and unity, reinforcing the event’s commitment to making a positive social impact alongside its entertainment offerings.
With its successful launch, Ultraman The Ultra Tour promises to deliver a thrilling adventure for fans across Malaysia, blending nostalgia, entertainment, and community spirit in a one-of-a-kind celebration of one of Japan’s most beloved pop culture icons.
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About Tsuburaya Productions Co., Ltd.
Tsuburaya Productions Co., Ltd is the legendary creator of the ULTRAMAN series. Committed to inspiring wonder and excitement, they continue to innovate and expand the Ultraman universe for new generations of fans.
About Tsuburaya Fields Entertainment International Pte. Ltd.
Tsuburaya Fields Entertainment International Pte. Ltd. and Tsuburaya Productions Co., Ltd. are sister company under Tsuburaya Fields Holdings. Tsuburaya Fields Entertainment International is specializing in distribution of entertainment content, licensing business and covers Asia-Pacific region excluding Korea, Japan, Mainland China aiming to bring the excitement of their iconic characters to international audiences across various media platforms.
About Sunway Malls
With 9 retail developments under its belt, Sunway Malls is gearing to be amongst Malaysia’s largest mall owner-operator. The entirety of established malls and pipeline projects currently stand at 7.7 million square feet (sq. ft.) of net lettable area (NLA). The malls are strategically located in key urban markets to serve the surrounding community.
The mall locations are Sunway Pyramid, Sunway City Kuala Lumpur, Sunway Velocity, Cheras, Kuala Lumpur, Sunway Carnival, Seberang Jaya, Penang, Sunway Putra, Kuala Lumpur, Sunway Big Box, Sunway City Iskandar Puteri, Johor, Sunway Kluang, Johor, Sunway 163 Mall, Mont Kiara, Kuala Lumpur, Sunway Giza, Sunway Damansara, Selangor, Sunway Citrine, Sunway City Iskandar Puteri, Johor.
And there will be 3 upcoming malls coming, namely Sunway Square, Sunway City Kuala Lumpur, Bandar Sunway, Sunway Pier, Port Klang, Selangor, and Sunway Ipoh Mall, Sunway City Ipoh
About One Universal Production Sdn. Bhd.
One Universal Production Sdn. Bhd. (OUP) is a dynamic thematic creation company based in Malaysia, committed to delivering world-class entertainment experiences to local and regional audiences. The team’s creative solutions are designed to engage and entertain through immersive thematic experiences and interactive hospitality, including live-action shows, festivals, on-ground events, exhibitions, and unique stays.
Specializing in large-scale activations, brand collaborations, and fan-driven events, OUP has successfully organized major pop culture experiences, such as Ultraman-themed events, that celebrate the legacy of Japan’s legendary superhero. The company’s mission is to craft unforgettable, engaging experiences that connect fans with their favorite franchises, fostering a deep sense of immersion and excitement.
PR BY GCMA
超人奥特曼巡演之旅隆重登场，粉丝聚会与振奋人心的合作项目再创记录。
(八打灵再也27日讯) – 随着超人奥特曼巡演之旅(Ultraman The Ultra Tour)今日起在双威金字塔隆重登场，马来西亚的粉丝们即将有机会参与多项精彩节目。是项万众期待的活动乃由Tsuburaya Fields Entertainment International Pte. Ltd. (TFEI)、One Universal Production Sdn. Bhd. (OUP)以及双威商场 联合呈献，不同世代的粉丝们将齐聚一堂，通过一系列节目与沉浸式体验，与标志性的奥特曼超级英雄相见欢。
活动的开幕礼是由拿督Kamil Othman主持，其他出席嘉宾包括来自各政府机关以及日本大使馆的代表，进一步彰显马日两国通力合作，巩固彼此之间的文化与娱乐联系。
“此项合作的重要意义延伸到在全球各地提倡知识产权。随着我们在马来西亚颂扬Ultraman’s legacy here in Malaysia, 我们也不忘提醒大家缔结国际合作以加强创意内容的普及性与影响力有多么重要。”Kamil说得道。“诸如超人奥特曼之类的知识产权已塑造了全球流行文化，而此项活动将展现马来西亚如何能够为此类伙伴关系打造一个欣欣向荣的目的地。”
开幕仪式的其中一个高潮是颁发破纪录的东盟成就奖，其中One Universal Production Sdn. Bhd. 因成功汇聚到二百七十 (270) 名身穿奥特曼主题服装的超人奥特曼粉丝—即举办马来西亚最大规模的同类型聚会，而获颁一面东盟记录大全官方牌匾。振奋人心的节目陆续有来，扮演飞世优马(Yuma Hize)/Ultraman Arc的日本演员户塚有辉(Yuki Totsuka)在一场独家见面会上特别亮相，与粉丝们亲切互动。
"超人奥特曼一直是许多人童年的集体回忆，眼看大家对这号标志性英雄人物的热爱有增无减，感觉真是奇妙。"One Universal Production Sdn. Bhd. (OUP)首席执行长Alvin Lee说得道。"把超人奥特曼巡演之旅带进马来西亚对我们来说具有特殊意义。此项与Tsuburaya Fields Entertainment International及双威商场集团合作呈献的活动不仅仅是一项活动而已—它还为不同年龄层的粉丝们创造难忘的回忆，同时巩固马日两国的文化纽带。"他补充道。
超人奥特曼巡演之旅将在全马七家双威商场引爆，带领粉丝们踏上一段难忘的旅程。精彩节目包括超人英雄与粉丝见面会、超人奥特曼主题 充气玩偶游乐场、Gigabash巨击大乱斗游戏示范之类的趣味活动，以及种类繁多的 独家超人奥特曼周边商品。继双威金字塔之后，巡演的其他站点包括：
吉隆坡双威太子商场(Sunway Putra Mall)
槟州北海双威嘉年华商场(Sunway Carnival Mall)
吉隆坡满家乐双威163商场(Sunway 163 Mall)
吉隆坡双威伟乐商场(Sunway Velocity Mall)
柔佛斯里干达布特里城双威Big Box Retail Park
柔佛居銮双威居銮商场(Sunway Kluang Mall)
是项合作还延伸到活动的激活，包括强化超人奥特曼在马来西亚的存在性之策略倡议。行销与品牌推广方面包括横跨数码与离线平台，例如双威集团遍布全马的零售与娱乐生态系统上的促销活动。粉丝们也有机会选购独一无二的奥特曼主题周边商品，包括衣物、玩具、珍藏品和限量版精品等，皆有在双威商场出售。
除了销售方面的特价优惠之外，是项伙伴关系也将透过各种超人奥特曼巡演之旅的激活，带给大家沉浸式的体验，这包括粉丝见面会时段以及多项主题活动。另外还有望通过零售与特许经营权的合作，推行更进一步的业务扩展，包括透过零售品牌与第三方许可证扩大奥特曼在马来西亚的足迹。
除了娱乐节目，是项活动也通过回馈社会的善举体现斋戒月的精神。Pertubuhan Kebajikan Rumah Pengasih Warga Prihatin和Persatuan Kebajikan Pusat Jagaan Rumah Kasih Harmoni Paya Jaras 这两所孤儿院分别领取了一笔慈善义款，以帮助他们迎接来临的神圣月份。这笔款项旨在供应必需的资源，包括餐饮和节庆必备品，确保孩子们能够快乐无忧地欢度斋戒月。来自孤儿院的代表献上由衷的谢意，对活动主办方和伙伴们的慷慨和善意表示感激。此项回馈社会的善举也反映了奥特曼所秉持的怜悯与团结价值观，再次巩固了是项活动在提供娱乐之余，也积极发挥社会影响力的承诺。
随着推介礼顺利举行，超人奥特曼巡演之旅承诺将为全马各地的粉丝们带来融合了怀旧情怀、娱乐与社区精神的精彩刺激冒险体验，以别具一格的庆祝方式迎接日本最受宠爱的流行文化偶像之一。
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