Friday, 9 August 2024

Getha Roadshow 2024

GETHA ROADSHOW HIGHLIGHTS THE FUTURE OF SUSTAINABLE MALAYSIAN-MADE BEDDING. GETHA的全国巡回展彰显未来大马制造寝具的永续经营.
9 AUGUST 2024, PETALING JAYA - In its ongoing commitment to sustainability and environmental conservation, Getha Bedding (M) Sdn. Bhd. (Getha) has launched its ‘Getha Roadshow’ at 1 Utama Centre Court, running from 6 to 11 August 2024.
With over five decades of expertise, Getha, derived from the Malay word “Getah,” has established itself as a leader in luxury and eco-friendly bedding through its use of 100% natural latex. As of 2024, Malaysia is a major global producer of natural rubber, contributing approximately 400,000 to 450,000 metric tonnes annually. Getha plays a vital role in this industry by utilising natural latex, thereby supporting the local rubber sector, fostering rural development, and promoting the sustainable management of rubber tree farming.
Mr. Lim Seng Yu, Head of Strategic Partnership at Getha Bedding, said, “Combining comfort with sustainability is integral to our legacy. Since 1969, Getha has been dedicated to creating bedding solutions that are both luxurious and environmentally responsible. For instance, it takes 1,000 rubber trees to manufacture a king-size Getha mattress, showcasing our deep connection to and support for the rubber industry. By using 100% natural latex, we contribute to the sustainable management of rubber tree farming, ensuring the vitality and growth of this essential industry.”
Getha’s commitment to quality and sustainability has fuelled its expansion into over 30 countries, including Australia, South Korea, Thailand, Japan, New Zealand, Saudi Arabia, Spain, and many more. This global presence allows Getha to proudly promote Malaysian craftsmanship and natural rubber products, enhancing the international reputation of Malaysia's sustainable practices.
In celebration of Merdeka, Getha’s Roadshow offers a unique opportunity to experience the brand’s products and heritage. The event highlights Getha’s extensive range of meticulously crafted items, reflecting the exceptional quality and attention to detail synonymous with the brand.
Notably, Getha is exclusively launching a new lineup of mattresses at the roadshow, including ‘Green Valley,’ ‘Golden Gate,’ ‘Boston Dream,’ and ‘Victoria Park.’ Each mattress features innovative attributes such as being vegan, fire-resistant, olive oil-infused, and incorporating viscose fabric for added comfort.
Additionally, the six-day roadshow offers a variety of activities, including caricature drawing, a kids' play area, a colouring corner, a photo booth, and a gashapon machine for lucky draw prizes. Exclusive promotions such as discounts and Pay-with-Purchase (PWP) offers are available, allowing shoppers to explore a wide range of products, from mattresses and pillows to baby items and home accessories.
Getha invites visitors from all walks of life to join the Getha Roadshow at 1 Utama Centre Court (New Wing) from 6 to 11 August 2024. Experience firsthand the luxury and innovation of its new products while enjoying a range of interactive activities and exclusive promotions.

About Getha Bedding (M) Sdn. Bhd.
Started in 1969, Getha is a lifestyle brand, featuring the wonders of 100% natural latex for your first day to every day. Inspired by the native word – getah, the brand name was thoughtfully chosen to represent a brand that is inherently from Malaysia, a tropical country renowned for its high-quality rubber and natural latex products.

GETHA的全国巡回展彰显未来大马制造寝具的永续经营

(八打灵再也9日讯) -  一直不忘初心坚守承诺,实践永续经营与环境保育的Getha Bedding (M) Sdn. Bhd. (下称Getha)已推介其 ‘Getha Roadshow’ 巡回展,并将于2024年8月6日至11日在1 Utama Centre Court(万达广场)中庭盛大引爆。 
Getha一字乃衍生自马来词语“Getah” (树胶),它凭着五十余年累积的专业知识,通过运用100%天然乳胶汁而而奠定本身在豪华环保寝具业界的领导地位。截至2024年为止,马来西亚已成为天然橡胶的全球主要生产商,每年贡献大约400,000至450,000公吨。Getha一直善用天然乳胶汁原料,扮演业界行尊的重要角色,借此支持国内橡胶领域,促进乡区发展以及提倡可持续的橡胶种植园管理。
Getha Bedding 策略伙伴关系部主管Lim Seng Yu先生说道: “将舒适性与永续经营融为一体是我们向来重视及秉持的传统。自1969年起,Getha就已全心全意创制既豪华又对环境负责的寢具方案。例如,它动用多达1,000棵橡胶树来制造一张特大号的Getha床褥,显示我们与橡胶业的深厚渊源与鼎力支持。通过采用100%天然乳胶汁,我们对橡胶树种植的永续管理作出贡献,确保这项重要行业能够维持生生不息的活力与成长势头。”
Getha坚守对品质与永续经营的承诺,驱使它积极扩充业务至澳洲、韩国、 泰国、日本、纽西兰、沙特阿拉伯和西班牙等30余个国家。通过进军全球各地,Getha引以为豪促销马来西亚的精湛手工艺和天然乳胶汁产品,让马来西亚在实践永续经营作业方面的国际信誉更上一层楼。
配合国庆日庆典,Getha的全国巡回展提供一个独特良机,让人们体验该品牌的产品与世代传承的特色。是项活动重点介绍Getha种类繁多、巧夺天工的产品 ,反映出该品牌一直为人津津乐道的优势,即超群出众的素质和一丝不苟的严谨细致。
值得一提的是,Getha将在巡回展期间独家推介一整套全新系列的床褥,包括‘Green Valley,’ ‘Golden Gate,’ ‘Boston Dream,’以及‘Victoria Park.’。此系列的每一张床褥各具创新特性,例如专为纯素主义者设计、具备防火性能、添加橄榄油面料以及融入粘胶纤维以提供额外舒适度等。
此外,为期六天的巡回展也备有琳琅满目的精彩活动,包括卡通绘画、 儿童玩乐区、填色角落、摄影棚以及赠送幸运抽奖礼物的扭蛋机等。其他独家促销节目包括特价折扣及随买即付(PWP)优惠,让消费者尽情选购各类产品,包括床褥、枕头、婴儿用品到家居饰品等,应有尽有。
Getha诚邀各界人士踊跃参与2024年8月6日至11日期间,假1 Utama(万达广场)中庭(新翼)引爆的Getha全国巡回展,亲自抢先体验它刚推介的一系列兼具豪华与革新特色的产品,同时参加各类互动式节目以及享受独家促销优惠。

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