Ebony and Ivory themed gala dinner, the MRCA COUNCIL INSTALLATION NIGHT 2024-2026.
Congratulations to the new elected MRCA President Datuk Ken Phua and all the newly appointed council members of MRCA!
INSTALLATION OF
MRCA COUNCIL MEMBERS 2024 - 2026
16th August 2024, Petaling Jaya – The Malaysia Retail Chain Association (MRCA) will host its prestigious MRCA Council Installation Night on 16th August 2024, Friday at One World Hotel,
Petaling Jaya. The event will be officiated by YB Tuan Gobind Singh Deo, Minister of Digital
Malaysia, and is expected to host close to 1000 distinguished guests from the retail sector, shopping mall management, major property developers, retail-related industries, and
financial institutions.
This prestigious occasion marks the official installation of the new MRCA President, Datuk Ken Phua, along with the swearing-in of the new Council Members who will lead the association for the 2024-2026 term. Datuk Ken Phua, who was elected during the 27th MRCA Annual General Meeting on 18th April 2024, succeeds Dato’ Sharan Valiram, the President for the
2022-2024 term.
Datuk Ken Phua, the Managing Director of Bentley Music Group, has been a prominent figure in the music industry for over 30 years. Under his leadership, Bentley Music has expanded across six core divisions, impacting areas beyond retail, including corporate and institutional
advisory, and sound reinforcement for applications such as hotels like Sheraton and Marriott, F&B outlets like Hard Rock Cafes, and entertainment systems on Genting Cruise ships.
As he steps into his role as MRCA President, Datuk Ken Phua is enthusiastic about the
association's future. " I am filled with optimism as we look to the future. Together with my council team, we aim to enhance our collective capabilities, support our members' growth,
and shape the future of retail in Malaysia," he stated.
Datuk Ken Phua's presidency will be guided by the tagline "Reunite, Voice, and Triumph for Retailers." His tenure will focus on six key objectives:
1. Networking Effectiveness Techniques – Enhancing our ability to connect, collaborate, and create impactful relationships within and beyond the retail industry.
2. Embrace Globalisation – Adapting to global trends and opportunities to ensure that our members can compete and thrive on an international scale.
3. Continuous Learning Culture – Fostering a culture of ongoing education and development to keep our members at the forefront of industry knowledge and skills.
4. Engagement with the Authorities – Strengthening our dialogue and partnership with
regulatory bodies and government agencies to advocate effectively for our sector.
5. First Mover Advantage – Identifying and seizing opportunities ahead of the competition to
drive innovation and growth.
6. Tradition and Innovation – Balancing respect for traditional practices with a forward-
thinking approach to embrace new technologies and methodologies.
The Guest of Honour, YB Tuan Gobind Singh Deo, Minister of Digital Malaysia, warmly
congratulated the newly appointed Council Team Members. He remarked, "As the digital world grows at an unprecedented rate, communication professionals face both challenges
and opportunities. Your task is to lead MRCA with vision and integrity, creating an environment
where innovation flourishes and every voice in the retail sector is heard.”
The MRCA Council Installation Night promises to be a significant event, setting the stage for the association's continued success and growth under the leadership of Datuk Ken Phua and his council team.
Special mention is given here to express our sincere appreciation to our Main Event Partners which
include:
MRCA Corporate Patrons:
1. Maxis Berhad
2. RHB Bank Berhad
Privilege Partner – Platinum
1. The Store Corporation Sdn Bhd
2. Nu Vending Sdn Bhd
3. Gintell Sdn Bhd
Privilege Parter – Gold
1. UMR Strategic Sdn Bhd
2. Incite Innovations Sdn Bhd
3. RHB Trustees Berhad (as Trustee for Sunway REIT) - Sunway Malls
4. Capitaland Retail Malaysia Sdn Bhd
5. Quill Automobiles Sdn Bhd
Privilege Parter – Silver
1. Allianz General Insurance Company (Malaysia) Berhad
2. MR Academy International Sdn Bhd
3. Web Bytes Sdn Bhd
4. Secret Recipe Cakes & Café Sdn Bhd
5. Elepoint Solutions Sdn Bhd
6. Woodpeckers Group Sdn Bhd
7. Senheng Electric (KL) Sdn Bhd
8. Ishin Japanese Dining Sdn Bhd
9. Valiram Holdings Sdn Bhd
10.Focus Point Vision Care Group Sdn Bhd
11.Hernan Corporation Sdn Bhd
12.Metro Eyewear Holdings Sdn Bhd (MOG)
13.Mayfair Wellness Sdn Bhd
14.Top Glove Sdn Bhd
15.Bank Islam
16.HELP University
17.Bandar Utama City Centre Sdn Bhd
18.RHB Bank Berhad
Goods Sponsor
1. Monarch Aesthetic Sdn Bhd
2. Poh Kong Holdings Berhad
3. Taurus Brown Sdn Bhd
4. Valiram Holdings Sdn Bhd
5. The Famous Amos Chocolate Chip Cookie Corporation (M) Sdn Bhd
About Malaysia Retail Chain Association
Malaysia Retail Chain Association (MRCA), founded in 1992, is an association for chain store
retailers and franchisors determined to enhance the retail and franchise vironment in Malaysia and abroad. Today, the MRCA has grown to become an influential entity comprising of more than 500 leading retail chain stores and franchisors, including established brands
such as Poh Kong, Bonia, OSIM, Nelson’s Franchise, Focus Point, Rotol Food-Chain, Phipure Sdn Bhd, Valiram Group, Bentley Music, Maxis Berhad, RHB Bank Berhad, B&G Capital Resources Berhad, Mah Sing Group Bhd, Sunsuria Berhad, Quill Group of Companies, The Store
Corporation Berhad, Top Glove Group of Companies.
马来西亚连锁零售协会（MRCA）2024-2026 年度理事会就职典礼
2024 年 8 月 16 日，八打灵再也 – 马来西亚连锁零售协会（MRCA）于 2024 年 8 月 16 日星期五
在八打灵再也的 One World 酒店举办备受瞩目的 MRCA 理事会就职之夜。该就职典礼晚宴由主
礼嘉宾马来西亚数字部长哥宾星出席，并迎来近 1000 位来自零售业、购物中心管理、主要房地
产开发商、零售相关行业和金融机构的嘉宾。
这一盛大场合标志着新任马来西亚零售连锁协会会长拿督潘正权正式上任，以及 2024-2026 年
任期内新一届理事会成员的宣誓就职。拿督潘正权于 2024 年 4 月 18 日举行的第 27 届 MRCA 年度大会上当选，他接替了 2022-2024 年任期的会长拿督 Sharan Valiram。
拿督潘正权是 Bentley Music 集团的董事总经理，在音乐行业拥有超过 30 年的显赫经验。在他
的领导下，Bentley Music 已经扩展到六个核心部门，影响了零售以外的领域，包括企业和机构
咨询，以及为喜来登和万豪等酒店、Hard Rock Cafes 等餐饮场所和云顶邮轮等娱乐系统提供音
响设备。
在出任 MRCA 会长之际，拿督潘正权对协会的未来充满信心。他表示：“展望未来，我满怀乐观
之情。与我的理事会团队一起，任期内我们将努力提升集体能力，支持会员的成长，并塑造马
来西亚零售业的未来。”
拿督潘正权的会长任期将以“团结、发声、共创零售辉煌”为指导方针，专注于以下六个主要目
标：
1. 实施人脉网络有效性技术 – 让马来西亚零售连锁协会(MRCA)的四大零售业支柱相互受
益,通过分享和学习关键成功因素,了解零售商在充满变数、不确定性、复杂性和模糊性
(VUCA)环境中解决问题和找到解决方案的技巧。
2. 拥抱全球化 - 为 MRCA 会员提供一个与本地和国际零售及特许经营行业的业界人士建立
联系的平台,增进他们对全球化的理解。
3. 持续学习文化 – 借助 MRCA 学院的支持,促进并加强所有零售商持续学习的文化。
4. 与有关当局合作 – 透过为零售商提供培训计划以及善用各个有关当局的资助与倡议,使
MRCA 会员保持对零售业的经济政策灵敏度,从而确保他们与时俱进。
5. 先行采用的优势- 成为相关单位的催化剂,以紧跟零售业务时代的新环境,特别是于人工智
能(AI)和环境、社会和治理(ESG)时代的技术,从而避免因经济不确定性而引起的商业模式
中断。
6. 传统与创新并行 - 在保持 MRCA 传统和文化的同时,灵活开放地接受变化,通过创新为现
代零售商带来新的挑战。
主礼嘉宾马来西亚数字部长哥宾星热烈祝贺新任理事会成员团队。他表示：“随着数字世界以空
前的速度发展，沟通专业人士面临着挑战与机遇并存的局面。作为有远见和诚信零售连锁协会，
你们的任务将领导零售业创造一个创新蓬勃发展且每个声音都被听见的零售环境。”
MRCA 理事会就职之夜是一个重要的活动，在拿督潘正权及其理事团队的领导下，协会的持续
成功和发展奠定基础。
特别感谢我们的主要活动合作伙伴：
MRCA 企业赞助：
1. Maxis Berhad
2. RHB Bank Berhad
荣誉伙伴 – 白金：
1. The Store Corporation Sdn Bhd
2. Nu Vending Sdn Bhd
3. Gintell Sdn Bhd
荣誉伙伴 – 黄金：
1. UMR Strategic Sdn Bhd
2. Incite Innovations Sdn Bhd
3. RHB Trustees Berhad (as Trustee for Sunway REIT) - Sunway Malls
4. Capitaland Retail Malaysia Sdn Bhd
5. Quill Automobiles Sdn Bhd
荣誉伙伴 – 银：
1. Allianz General Insurance Company (Malaysia) Berhad
2. MR Academy International Sdn Bhd
3. Web Bytes Sdn Bhd
4. Secret Recipe Cakes & Café Sdn Bhd
5. Elepoint Solutions Sdn Bhd
6. Woodpeckers Group Sdn Bhd
7. Senheng Electric (KL) Sdn Bhd
8. Ishin Japanese Dining Sdn Bhd
9. Valiram Holdings Sdn Bhd
10.Focus Point Vision Care Group Sdn Bhd
11.Hernan Corporation Sdn Bhd
12.Metro Eyewear Holdings Sdn Bhd (MOG)
13.Mayfair Wellness Sdn Bhd
14.Top Glove Sdn Bhd
15.Bank Islam
16.HELP University
17.Bandar Utama City Centre Sdn Bhd
18.RHB Bank Berhad
礼品赞助：
1. Monarch Aesthetic Sdn Bhd
2. Poh Kong Holdings Berhad
3. Taurus Brown Sdn Bhd
4. Valiram Holdings Sdn Bhd
5. The Famous Amos Chocolate Chip Cookie Corporation (M) Sdn Bhd
关于马来西亚零售连锁协会
马来西亚零售连锁协会(MRCA)成立于1992年,是一个零售连锁运营商和特许经营商协会,致力于
推广马来西亚国内外零售及特许经营市场的发展。现如今,MRCA 已经发展成一个具有影响力的
组织,由500 多家超前的零售连锁及特许运营商组成,包括如 Poh Kong, Bonia, OSIM, Nelson’s
Franchise, Focus Point, Rotol Food-Chain, Valiram, Benley Music， Maxis Berhad, RHB Bank Berhad, B&G Capital Resources Berhad, Mah Sing Group Bhd, Sunsuria Berhad, Quill Group of Companies, The Store Corporation Berhad, Top Glove Group of Companies等知名品牌。
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